The project comprises mix of retail, commercial, cultural, and government centres, alongside tens of thousands of hotel and residential units in Makkah, strategically aligned with the Masar masterplan and designed to harmonize with the Masjid Al-Haram

The proposed development in Makkah will add retail, commercial, cultural, and government centres, along with tens of thousands of hotel and residential units. Complementing  the Masar masterplan, ensuring harmony with future developments and responding to the Masjid Al-Haram. The project aims to balance functionality as a residential hub and spirituality, reflecting the historic pilgrimage journey.

The project scope comprises Plot 1BN-07 will feature non-branded residences, Plot 1BN-08 a 4-star hotel, and 1BN-09 branded residences.